Mixed Reality Rooms is now part of ABM Answered. 🎉 🎊
Partner marketing
Are you looking for an exciting and engaging way to approach your Partner Marketing?
​
Using Mixed Reality Rooms you can collaborate with each of your strategic partners; leveraging co-branded experiences to drive brand awareness, identify hidden opportunities and accelerate deal flow.
​
Detailed audience insights help provide contextualized follow-up prompts and allow you to track the ROI of the events you run together.
Drive sales through strategic partnerships
This is the conversation you need to have with your partners:
What?
"I feel we could both strategically benefit from running a co-hosted event on XYZ that introduces our products, services, and thought-leadership to each other's audiences."
How?
"Let's bring our audiences into a gamified, co-branded immersive experience that allows them to explore, meet solution specialists from both sides and introduce XYZ themes"
Why?
"Introduce our brands to a wider audience, build trust with new prospects through collaboration, and uncover new deal opportunities. "
GOAL ACHIEVED
New way:
26% conversion rate from audience-to-lead
Excitement and intruige
-
Get partners new and old excited to work with you by co-creating immersive interactive experiences where you can deliver your content to genuinely engaged audiences.
Reflects current buyer behvaiours
-
Allow attendees to socialize and lead their own experiences. Rather than forcing attendees to watch your content in long one-sided presentations; fuel attendee curiosity and encourage them to stay longer with an (optional) gamified quest.
Easily accessible
-
Super simple and accessible. People are able to join from anywhere in the world at the click of a button.
Enable Sales Teams and Solutions Specialists
-
Sales teams and solution experts can divide and conquer large groups of people simultaneously to maximise lead capture.
Old ways:
Are you bored of this too?
Joint content (eBooks/blog posts)
-
Very time-consuming for only a very small percentage of people to consume.
Joint webinars
-
Predominantly one-way communication
-
The majority of the audience sit idle and switch off​
- Don't offer like-minded people to interact and provide social validation
Co-branded in-person events
-
Are expensive and time-consuming, and in our new world, people are less willing to travel.