Case Study: Driving Customer Marketing With The Metaverse


About

A global software company with revenues of $180m+


Challenge

With all B2B companies fighting for attention using the same tools when it comes to customer marketing, our client wanted to find a new way to leverage customer successes to ultimately increase awareness, establish relationships, accelerate new deal flow, and grow enterprise account spend.


Solution


Introduce complex solution in social, entertaining, bite-sized format. Leverage product experts for face-to-face product demos in 3 dedicated audio areas. Personalize content & quizzes based on account stage.


Results

  • 7 figures in customer pipeline generation

  • Our client also was awarded recognition to innovation within the company and was commended on many 'Town Halls' by the global marketing team.


 
About Mixed Reality Rooms

Mixed Reality Rooms brings B2B companies closer to their target accounts, customers, and partners with stand-out marketing metaverse experiences. Reach out today if you'd like to talk to one of our team about the benefits of leveraging Mixed Reality in your customer, partner and product marketing.